evaluation notes

In what ways does your media product use, develop or challenge forms and conventions of real media products?

- You need to describe the forms and conventions of the film genre you have used. E.g. for Film Noir, the use of black and white establishing shots of the femme fatal, use of shadows and dark interiors, smoke, horizontal and vertical lines, half hidden faces, use of voice over, slow pace, type of music, titles etc.

How does your media product represent particular social groups?

- How have you represented makes and females? Sexy, powerful/weak, in control?
- How have you shown villains and victims?
- Have you shown age? Young people, older people?

What kind of media institution might distribute your product and why?

- Is your film likely to be a large budget movie distributed by a major company like “Universal” to a wide, mainstream audience? Or is it a low-budget, more niche audience film, made by a small independent film company, likely to be screened by Film Four?
- Ask yourself where you would expect to see it and why you would see it there.

Who would be the audience for you your media product?

- You need to describe the profile of your audience in detail: age, gender, tastes, lifestyles etc. you must also explain why you think your film appeals to that audience and precise examples.

How did you attract/address you audiences?

- Think of the ways in which your film hooks in its audience e.g. through the titles, the actors used, the soundtrack, the use go genre conventions.
-How have used camera shots, editing etc to appeal your audience.

What have you learned about technologies from the process of constructing your product?

- Most of you wrote quite well for this. Just check you mentioned use of YouTube and Garageband as well as cameras and iMovie.

Looking back at your preliminary task, what do you feel you have learned in the progression form it to the full product?

- Don’t forget to consider why you have learned in the following areas: Framing and composition of shots, use of variety of shots, use of mise-en-scene, type of pace of editing, use of sound/voice-over/music, using a tripod, as well as the advances in using editing technologies.